As the cannabis industry continues to grow, more and more businesses are entering the market, which means that brands need to find ways to stand out from their competitors. One way to achieve this is through custom printed mylar bags. Not only do these bags provide a professional and attractive look, but they also offer several benefits that can help boost your brand’s success. In this article, we’ll explore the benefits of custom printed mylar bags for a cannabis brand.
What Are Mylar Bags?
Before we dive into the benefits of custom printed mylar bags, it’s essential to understand what they are. Mylar bags are made from a type of polyester film that is extremely durable and tear-resistant. They are commonly used in the food and medical industries to store and preserve products. Mylar bags come in a range of sizes and colors, and they can be customized with logos, designs, and text.
Benefits of Custom Printed Mylar Bags
1. Protection from Light and Moisture
One of the most significant benefits of mylar bags is that they offer excellent protection from light and moisture. Cannabis products, particularly flower, can lose their potency and flavor when exposed to light and air. Mylar bags are opaque and airtight, which means they keep your products fresh and flavorful for longer. They also prevent mold and mildew from growing, which can be a problem in humid environments.
2. Increased Shelf Life
Cannabis products have a limited shelf life, and once they start to degrade, they lose their potency and effectiveness. Mylar bags can help extend the shelf life of your products by protecting them from environmental factors that can cause them to degrade. By keeping your products fresh and potent, you’ll be able to provide your customers with a consistent and high-quality experience.
3. Brand Awareness
Custom printed mylar bags offer an excellent opportunity to increase brand awareness. By printing your logo, tagline, or design on the bag, you’ll create a walking billboard for your brand. When customers carry your products around in a custom bag, they’ll be promoting your brand to everyone they come into contact with. This can be especially effective at events, where customers are likely to be interacting with a lot of people.
4. Professional Appearance
Custom printed mylar bags provide a professional appearance that can help build trust with your customers. When customers see that you’ve invested in high-quality packaging, they’ll assume that you’ve also invested in high-quality products. This can help build brand loyalty and repeat business.
5. Compliance with Regulations
Many states have specific regulations for cannabis packaging, and mylar bags are often a compliant option. Mylar bags can be heat-sealed, which makes them tamper-evident, and they can also be child-resistant, which is a requirement in some states. By using mylar bags, you can ensure that you’re compliant with state regulations and avoid any potential legal issues.
Mylar bags are versatile and can be used for a range of cannabis products, including flower, edibles, and concentrates. They come in a variety of sizes, which means you can customize the bag to fit your specific product. This versatility can help streamline your packaging process and make it easier to manage your inventory.
7. Environmentally Friendly
Finally, mylar bags are an environmentally friendly option for cannabis packaging. They are 100% recyclable, which means they won’t contribute to landfill waste. Additionally, mylar bags are made from a lightweight material, which means they require less energy to transport than other packaging materials.
How to Design Custom Printed Mylar Bags
Now that you understand the benefits of custom printed mylar bags, you may be wondering how to design them. Here are some tips to help you get started:
1. Consider Your Branding
When designing custom printed mylar bags, it’s important to consider your branding. Your bags should be consistent with your brand’s colors, fonts, and overall style. This will help create a cohesive look across all of your packaging and marketing materials, which can help reinforce your brand in the minds of your customers.
If you don’t have an established brand identity, you may want to work with a graphic designer to create a logo, color scheme, and other branding elements. This will help ensure that your bags are consistent with your overall brand strategy.
2. Choose a Design That Stands Out
While it’s important to be consistent with your branding, you also want to choose a design that stands out from your competitors. Consider using bold colors, eye-catching graphics, and unique typography to create a design that will grab your customers’ attention. You may also want to include information on the bag that will help customers identify your product, such as the strain name or THC content.
3. Use High-Quality Images and Graphics
When designing your custom printed mylar bags, it’s important to use high-quality images and graphics. Low-resolution images or graphics can appear blurry or pixelated when printed on the bag, which can detract from the overall design. Make sure that any images or graphics you use are high-resolution and suitable for printing.
4. Choose the Right Bag Size
Custom printed mylar bags come in a variety of sizes, so it’s important to choose the right size for your product. You don’t want a bag that is too small or too large, as this can impact the overall appearance of the bag and may even affect the freshness of your product. Consider the size of your product and how much you want to include in each bag when choosing the size.
5. Consider the Bag Material and Finish
In addition to the design of the bag, you’ll also want to consider the material and finish. Mylar bags are available in a variety of finishes, including matte, glossy, and metallic. Each finish has its own unique look, so consider which one will best fit with your brand’s aesthetic.
You’ll also want to consider the thickness of the bag material. Thicker bags are more durable and offer better protection for your product, but they may also be more expensive. Thinner bags may be more affordable, but they may not offer as much protection. Consider your budget and your product’s needs when choosing the bag material and finish.
6. Work with a Reputable Printing Company
Finally, when designing custom printed mylar bags, it’s important to work with a reputable printing company. Look for a company that has experience printing mylar bags and that uses high-quality printing techniques. You’ll also want to choose a company that offers a range of customization options and that can work with you to create a design that meets your specific needs.
Custom printed mylar bags offer a range of benefits for cannabis brands, including protection from light and moisture, increased shelf life, brand awareness, a professional appearance, compliance with regulations, versatility, and environmental friendliness. When designing custom printed mylar bags, it’s important to consider your branding, choose a design that stands out, use high-quality images and graphics, choose the right bag size, consider the bag material and finish, and work with a reputable printing company.
By investing in custom printed mylar bags, you can create a packaging solution that not only protects your products but also helps build your brand and increase customer loyalty. With so many benefits to offer, it’s clear why more and more cannabis brands are turning to custom printed mylar bags as a packaging solution.
In conclusion, custom Mylar bags from Package Bros offer numerous benefits to cannabis brands looking to protect and market their products effectively. With the ability to customize your bags with unique branding and messaging, you can set your brand apart from the competition and create a lasting impression on customers. Package Bros also offers a range of other products, including custom dab containers, gummy containers, and other packaging supplies, which can help you create a cohesive and professional look for your brand. So why wait? Start exploring the possibilities today and elevate your cannabis brand with Package Bros, can call us today!
- “Cannabis Packaging: The Importance of Proper Packaging” by Scott McDonald, Cannabis Business Times, August 21, 2018. This article discusses the importance of packaging for cannabis products, including the need for protection from environmental factors and the role of packaging in building brand recognition.
- “The Benefits of Custom Cannabis Packaging” by Lindsay Gauld, Cannabis Packaging News, May 14, 2020. This article explores the benefits of custom packaging for cannabis products, including the role of packaging in building brand loyalty and increasing sales.
- “Custom Cannabis Packaging Design: Building Your Brand through Packaging” by Rachel Krantz, CannaBrand, October 2, 2019. This article discusses the importance of branding and design in custom cannabis packaging, including the benefits of custom printed mylar bags for building brand recognition.
- “Child-Resistant Packaging for Cannabis Products: What You Need to Know” by Angela Alexander, Leafly, October 11, 2018. This article discusses the regulations surrounding cannabis packaging, including the need for child-resistant packaging, and the role of mylar bags in complying with these regulations.
- “Choosing the Right Cannabis Packaging for Your Brand” by Anthony E. Parente, Cannabis Business Times, September 12, 2019. This article explores the different types of packaging available for cannabis products, including the benefits of mylar bags for protecting against light and moisture.
- “The Benefits of Mylar Bags for Cannabis Storage and Packaging” by Chris Matich, Green Rush Daily, February 22, 2017. This article discusses the benefits of mylar bags for storing and packaging cannabis products, including the role of mylar bags in extending the shelf life of products and protecting against environmental factors.
- “Sustainable Cannabis Packaging: A Guide for Brands” by Brett Konen, Leafly, March 12, 2020. This article explores the importance of sustainability in cannabis packaging, including the benefits of mylar bags as an environmentally friendly option for packaging.